A Step into BMW Design Creation
Join us as we explore the world of BMW through the eyes of Julia de Bono, CEO of BMW Designworks USA. From childhood inspirations to groundbreaking innovations at BMW, this video is a deep dive into the art and science of car design. Discover how the blend of customer understanding, innovative thinking, and a passion for automobiles drives the future of BMW, leading to the creation of cars that connect with drivers on a profound level.